I lead the Content Design team at Anthropic. It’s rad!

In 2017, I founded the Content Design practice at Zendesk and before that I worked on the Growth team at Meta. I then led B2B Content Design and AI content at Expedia.

I share my thoughts on writing and design in Smallish Book newsletter , on conference stages around the world, and for UX podcasts .

Besides writing, I like to illustrate books and comics—here’s one for the NYT. I was also a Google Artist in Residence in 2020.

On a scale of vibes I’m a mix between a redwood tree and those flappy balloon people outside of carwashes. My favorite book is whichever book I’m currently reading. My favorite sandwich is a turkey club.